Paul Rodriguez Incase Luggage Collection

Skateboarders have really come a long way since the days when getting free stickers and granola bars from their sponsors was the bomb. We slowly saw the evolution of what today’s renaissance skater has become and I think we can trace back to when it started with notable members of the skateboard community. Tony Hawk for his multiple participations with corporate America like “Tony Hawk’s Pro Skater” and Willy Manoloto Santos for his film debut in “The Skateboard Kid II”.

Now lets see which skaters have the coolest endorsement deals:

1. Ryan Sheckler – Proactive
2. Shaun White – Target (heard there’s an underwear deal in the works)
3. Tony Hawk – Hepatitis B Awareness Charity

Now adding to this amazing list of endorsements is of course Paul Rodriguez. Not for the remake of his dad’s cult classic “Million To Juan”, but for his own line of luggage and backpacks from INCASE. I’m not sure if most of you out there can afford these but they are nice and just like some of the innovative skate shoes that came out in the 90’s, these bags have all sorts of hidden compartments and surprises.